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Marketing In Tech

  • Micklegate Social 148-150 Micklegate York, England, YO1 6JX United Kingdom (map)

As business owners know, each phase of growth has unique challenges, from start-up struggles like low brand awareness to scaling pains, expansion complexities, and maturity pitfalls.

In this talk Bethan Vincent, Managing Partner at Open Velocity, will help us explore business growth through a marketing lens.

We'll look at how strategic solutions like reputation building, top-funnel presence, audience understanding, and brand differentiation can help you through these challenges, and discover the power of customer retention over short-term tactics.

Bethan is a B2B marketer and entrepreneur, with over 12 years of marketing experience and leading teams at Marketing Director level. Bethan knows what it’s like to start your own businesses, she’s a regular speaker at international conferences and podcast host of ‘The Brave’.

Bethan will deliver a short talk, followed by a break, then there will be a discussion with Q&A from the audience.

There will then be time for networking and drinks with your peers.

Accessibility Information

Please note this event it taking place in the basement of Micklegate Social with stair access only. There is no lift, and no hearing loop.

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21 September

NODE Hub: Launch

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6 October

Commercial Illustration, with Matt Saunders